
LUMA - Ultra-Modern Contact Lenses Brand
- Branding
LUMA is a cutting-edge brand specializing in ultra-modern contact lenses, designed with advanced technology to meet the needs of today’s consumers. The brand prides itself on providing top-quality, futuristic solutions for vision care, ensuring comfort and style for its customers. LUMA’s innovation in contact lens technology sets it apart as a leader in the optical industry, aiming to stay ahead of trends for years to come.
Our Contribution:
Purview Digital was tasked with creating a forward-thinking brand identity for LUMA, one that reflected its modern and futuristic approach in the contact lens industry:
Branding:
Designed a sleek and innovative logo that visually conveys the brand’s modern and futuristic ethos. The use of contemporary fonts helped to depict the cutting-edge technology behind LUMA’s contact lenses.
Created a package design that aligned with the brand’s progressive values, ensuring the packaging was as stylish and high-tech as the product itself.
Designed a visiting card that reflects LUMA’s modern aesthetic, ensuring consistency across all branding touchpoints.
Impact:
With a logo and design elements that embody modernity and innovation, LUMA is well-positioned to maintain its trendy, futuristic image for years to come. The branding gives the brand a sophisticated, forward-looking identity that resonates with its target audience and sets it apart in the competitive contact lens market.